Domain Gap Analysis

Uncover risks. Close gaps. Strengthen your digital presence. 

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Your domain portfolio is more than a list of web addresses, it’s a critical layer of brand protection and digital strategy. Domain Gap Analysis is a proactive service designed to identify weaknesses, stop impersonation threats, and give you a clear path to full domain coverage. 

Whether you’re expanding globally, fending off bad actors, or consolidating your assets, Domain Gap Analysis equips you with the intelligence to act decisively and confidently. 

Why it matters

  • Protect your brand from impersonation and abuse 
  • Avoid costly domain recovery disputes 
  • Build a future-proof domain portfolio 
  • Make informed decisions about domain acquisitions 
  • Safeguard customer trust and online traffic

How it works

We combine proprietary scanning tools, threat intelligence feeds, and manual analysis to assess domains across global TLDs and marketplaces. The process typically takes 2 business days, depending on the size of your brand footprint. Your customised report is delivered within 5 business days in PDF and spreadsheet formats, with an optional walkthrough session led by one of our domain strategy experts. All analyses are conducted under strict confidentiality, and no data is shared with third parties. NDAs are available on request. 

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What’s included

A high-level overview of key findings, risks, and opportunities so stakeholders can quickly grasp what matters and why. 

A detailed analysis of domains currently related to your brand, including owned domains, assumed customer sites, and domains listed for sale. 

A spotlight on suspicious or malicious domains mimicking your brand, including typosquats and deceptive variants that may be redirecting traffic or damaging your reputation. 

Each domain is classified to help you prioritise action: 

  • Assumed customer sites – Domains likely used by your users or affiliates 
  • For sale – Valuable domains available on the open market 
  • Suspicious – Domains flagged for impersonation, redirection, or brand abuse 

At risk score – A custom score that highlights potential exposure.

A prioritized list of high-value, unregistered domains, across key TLDs and markets that you should consider acquiring to protect your brand and prevent exploitation. 

Clear, actionable guidance on what to do next; from defensive registrations and brokerage opportunities to takedown pathways and DNS strategies. 

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