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OI – Okens Insights is a monthly, perfectly curated and short newsletter with tips on how to secure your brand online with the latest domain trends that can help you protect your digital territory. Subscribe to OI.
#2 Mistake – My Unused Domain Has No Value
Remember when you bought a set of domains to protect your brand as it grows? You were so proud of yourself – planned for your most important digital asset. Years have passed, and you haven’t used them, so you think they have no value. Think again! Your unused domains have value. Sometimes, our need for … Read article
Get The Domain You Want With Okens Brokerage Services
The Rolling Stones said you can’t always get what you want, but Okens Domains thinks you can. Introducing our new Okens Brokerage services that help you acquire that coveted domain you want to grow your business, even if that domain is already registered. Traditionally, a brokerage service is a business or service that specializes in … Read article
Mistake #1: Creating A New Brand Without The Domain
Recently, a customer came to us to acquire the most strategic domain for their new brand only to find that it had already been taken by another company with the country Top Level Domain (TLD) of their primary country of business. They had put considerable thought, resources and money into the brand design and positioning. … Read article
Meet Our Customers: PureROI
Kirk Miller, Head of Casino at PureROI and Okens Domains client sat down with Okens to talk about the role performance marketing plays in the success of igaming companies. PureROI was born out of the success of their sister company, Purecontent, which delivers content in large volumes in multiple languages with targeted outreach. Pure ROI … Read article
Three Minutes With – Kirk Miller, Head of Casino, PureROI
Kickstarting 2024, our first Three Minutes features Kirk Miller, Head of Casino at PureROI. Kirk spoke with Jennifer Kite-Powell, Head of Content at Okens Domains, about the future of performance marketing, why Okens gives PureROI peace of mind and future technologies that will change marketing. Jennifer Kite-Powell (JKP): PureROI has seen incredible success over the … Read article
Three Minutes With Alona Borzhemska, Domain Crawler
Welcome to Three Minutes With – from igaming to affiliate publishing, we talk to movers and shakers, breaking boundaries and blazing new trails. In this series, DomainCrawler’s Chief Commerical Officer, Alona Borzhemska, took three minutes to speak with Oken’s content director, Jennifer Kite-Powell, on why data is hard to sell, how to use data to … Read article
SIGMA Europe 2023 Flashback
Everyone loves a trip down memory lane, and we are no different. Get ready to discover a few meaningful moments from SiGMA Europe 2023, as we take a closer look through the eyes of the one and only Greta Norkute-Simanauskiene from Okens Domains. We’ve got you covered from groundbreaking tech innovations to mind-blowing keynote speeches. … Read article
The Real, Real – How Domains Work
Hey there! As part of our “How to” series, we want to take a closer look at something we all use daily but might take for granted: how domains actually work. A domain name is like the address of your website that people type into their browser’s address bar. It’s much easier to remember for … Read article
Don’t Let Your Domains Turn Into The Texas Chainsaw Massacre
👹 👻 It’s Halloween, and no one should have to face a Texas Chain Saw Massacre in their brand’s domain. Cyber or typosquatting is a real threat that every company must be prepared to face. Don’t be fooled into thinking you’re safe from it. Horror stories can happen to anyone, even from something that happens … Read article
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