Your domain defines your brand. It’s like any other asset a company would invest in, manage and protect. Affiliates and operators face a deluge of new technologies [Web3 and AI], privacy threats, and an ever-expanding global marketplace. Your online brand is at risk without a strategy to protect and value that asset. Operators and affiliates … Read more
👹 👻 It’s Halloween, and no one should have to face a Texas Chain Saw Massacre in their brand’s domain. Cyber or typosquatting is a real threat that every company must be prepared to face. Don’t be fooled into thinking you’re safe from it. Horror stories can happen to anyone, even from something that happens … Read more
As a part of our OI blog best practice series, we bring you the first in a series of articles about ways you can manage your domain strategically and efficiently. Establishing a few best practices is a great way to ensure your domains aren’t hijacked, expired, or cyber squatted.
Here are three domain management practices that can help minimise domain risk and ensure domain dominance.
Will.i.am, the multi-talented Black-Eyed Peas artist, has not only created a brand with his name but also a domain that represents his identity and what he stands for. His success inspires us to learn from his experience and follow in his footsteps. Here are four amazing tips to do it like a pro and create a successful brand.
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